Admissions Growth for Pre-schools
Dear Pre-school Owner,
Caring teachers. Safe, happy classrooms. So why are seats still empty?
Young parents are the most digital parents of all. They choose a pre-school based on what they see on Instagram, Google and their society's WhatsApp group. If your care and safety aren't visible there, they go elsewhere. We change that.
Your pre-school
Found on Google MapsSeen on InstagramShared in society groupsNew visit bookedHow parents choose a pre-school today
Parents choose with their heart, and research with their phone.
A child's first school is an emotional decision. Parents want to feel sure their child will be safe, loved and learning. This is the path they take.
- 1
Search
They search “play school near me” and look only within a few kilometres.
- 2
Society groups
They ask other parents in their society or building WhatsApp groups.
- 3
Instagram
They look for happy children, clean classrooms and caring teachers.
- 4
Reviews
They read Google reviews for safety, hygiene and teacher warmth.
- 5
Visit
Two or three pre-schools get a visit. The one that feels right wins.
If parents nearby haven't seen your classrooms and teachers, you're not on their shortlist.
Every young family within a few kilometres is a potential admission. Do they know you?
Pre-school admissions are hyper-local. When every young family around you has seen how safe, joyful and caring your pre-school is, your seats fill through trust, not discounts.
Be honest
Signs your pre-school is losing admissions to visibility
If two or more of these sound familiar, visibility, not care, is what's costing you admissions.
- A franchise pre-school nearby is filling up faster
- Parents in nearby societies haven't heard of you
- Your Instagram shows few real moments from class
- Your Google reviews are few or old
- Enquiries come in, but few book a visit
- Admissions depend almost entirely on word of mouth
- You often offer discounts to fill seats
The impact
What changes when every young family nearby knows your pre-school.
You don't need to learn digital marketing. These are the results we work towards, and the way we get there.
Parents nearby find you first
When parents search for a play school in your area, yours appears at the top with photos, reviews and directions.
How: Google Business Profile and Maps
Parents see the care, not just the building
Daily moments of learning, play and care, shared in a way that makes parents feel at ease.
How: Consent-based classroom reels and stories
Safety and hygiene are visible
CCTV, clean spaces, trained staff and safe transport, shown clearly to anxious first-time parents.
How: Safety-focused content and website pages
Every young family nearby hears about you
Parents of toddlers within a few kilometres see your pre-school when they start looking.
How: Hyper-local targeted ads
Happy parents bring the next family
Parent reviews and stories turn your families into your strongest promoters.
How: Review building and parent testimonials
No enquiry slips through the cracks
Every enquiry gets an instant reply and a visit slot, even after hours.
How: WhatsApp enquiry and visit booking
Events that fill seats
Open days, summer camps and festival events bring new families through your door.
How: Event campaigns and registration pages
Your reputation is protected
Concerns and reviews are answered with care, before they reach parent groups.
How: Review and reputation monitoring
Timing is everything
Pre-school admissions are won before forms open.
Most families decide on a pre-school months before the new session. We follow the calendar young parents actually follow.
Jul – Sep
Build trust
Show daily classroom life, care and safety. Parents start noticing you.
Oct – Jan
Admissions open
The peak: open days, visits and fast follow-up turn interest into admissions.
Feb – Mar
Fill the last seats
Referral drives and parent reviews close remaining seats.
Apr – Jun
Summer camps
Camps bring new families in and become next year's admissions.
Before and after
What changes for your pre-school
Today
With Promora
Known to a few families nearby
Known to every young family around you
Care and safety hard to see online
Care and safety parents can see
Admissions only by word of mouth
A steady flow of enquiries and visits
Enquiries forgotten after a call
Every enquiry followed up until a visit
Competing on discounts
Competing on trust
How we work
From a free audit to a full playroom.
- 01
Free admissions audit
We study how parents see your pre-school online, compared with the pre-schools you compete with most.
- 02
Your admissions plan
A clear 90-day plan: what to fix first, what to show and where.
- 03
We do the work
Consent-based shoots, content, campaigns and enquiry follow-up, handled by our team.
- 04
You see the results
A simple monthly report: enquiries, visits and admissions.
Why Promora
Why pre-schools trust Promora
We live in education
Promora is part of Nexaaglobal, an education group that also runs Prepora, a student mentorship platform, and URS Education, a teacher-booking platform. We understand parents and how they choose for their children.
Child-safe by design
Children's photos and videos are used only with written parental consent. No child's personal details are ever published.
You approve everything
Nothing goes out in your pre-school's name without your approval. Your values, your voice.
Measured on admissions
We report enquiries, visits and admissions, so you always know what your investment is doing.
Free, no obligation
Get your free admissions audit
Tell us about your pre-school. Within two working days we'll show you how parents see you online, and the three changes that will bring the most admissions.
FAQ
Questions pre-school owners ask us.
Will you post photos of the children?
Only with written parental consent, and never with names or personal details. Many posts focus on activities, spaces and teachers instead.
We're a franchise. Can you still help?
Yes. We work within your brand guidelines and focus on what makes your centre special to families nearby.
How soon will we see results?
Google and profile fixes show results within weeks. Awareness builds over a few months, so we recommend starting before admissions open.
Who creates the content? We don't have time.
We do. Our team plans, shoots on your campus, edits and posts. You approve everything before it goes out.
What does it cost?
It depends on your goals and the number of channels. After the free audit we share a clear proposal with a fixed monthly fee and no long lock-ins.
Dear Pre-school Owner, let every young family nearby see how much you care.
Start with a free admissions audit and see exactly where your pre-school stands.